Heuristics are mental shortcuts used in problem-solving and decision-making. These short-cut strategies quicken decision-making and can potentially make a person’s decision-making process more efficient by reducing effort and the amount of information processed. Heuristics can be very helpful, but can also lead to cognitive biases. Common heuristics include the availability heuristic, representative heuristic, and affect heuristic.

Community content is available under CC-BY-SA unless otherwise noted.